Introducing the Flex 3 Fitness Slides from pushpül: The First Active Foot Recovery Slides Engineered to Get Your Feet Fit
The brand’s flagship product strengthens your feet while you walk.
STAMFORD, CT (May 7, 2025) — After years of extreme cushioning reigning supreme in performance and recovery footwear, a new brand focused on active foot fitness is forging a new path with a new line of footwear. Today, pushpül (pronounced ‘push - pool’) launched its debut product — the Flex 3 Fitness Slides — a first-of-its-kind active foot recovery and performance tool designed to do more than just feel good. Backed by settled science and field testing, these innovative slides are engineered to stretch and strengthen the foot while you walk, increasing flexibility, improving circulation, and, in doing so, enhancing performance.
“For too long, the footwear industry has been obsessed with creating cushy, look-good, do-nothing fitness and recovery products. But softness isn’t the solution, and athletes at all levels have paid the price,” says Rich Rhodes, Founder & CEO of pushpül. “We designed the Flex 3 to engage and activate your foot, not just cushion or cradle or try to correct — the goal, for us anyway, is to get your feet fit, because the fact is, fitness starts with your feet.”
From SportsCenter to “Foot Fitness”
During his time as an ESPN producer for SportsCenter, Rich witnessed elite professional and retired athletes limping into the studio suffering from foot fatigue and pain. A lifelong athlete himself, he realized an important gap in the market: foot fitness. Rich immediately contacted a top foot and ankle specialist, Dr. Doug Childs, who also happens to be Rich’s little brother.
Dr. Childs was eager to get involved because his patients were struggling, too, guilty of overwearing shoes that are too narrow or too cushioned or not cushioned enough. Working together, they developed a truly innovative foot fitness tool that is both comfortable enough for daily use and effective enough to stretch and strengthen your feet while you walk.
“Most people — even serious athletes — have a great deal of dysfunction in their feet,” says Dr. Doug. “Weak musculature. Stalled blood flow. Trapped nerves. These slides help your feet reset, and it’s more than recovery, “ he explains. “It’s active foot therapy through regular training that delivers a sustainable performance upgrade.”
How Do the Flex 3 Fitness Slides Work?
Through targeted pressure stimulation, the ergonomically dynamic Flex 3 Fitness Slides activate muscles and mobilize joints and connective tissue with every step, restoring healthy blood flow, reducing soreness and pain, and increasing flexibility, so you can continue pursuing your health and fitness goals. The slides primary features include:
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Heel Ball: A firm but forgiving rubber ball positioned at the fore of the heel breaks up stiff tissue and restores blood flow, helping prevent painful conditions like plantar fasciitis.
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Meta Pad: A teardrop-shaped midfoot rubber pad gently spreads the toes, relieving inflammation, pain, and numbness caused by compressed nerves and tight tissue.
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Low-Rise Arch: A subtle but supportive arch reduces over-stretching and keeps the foot properly aligned over the meta pad and heel ball for optimal strength and comfort.
From marathoners to everyday athletes to anyone on their feet all day, pushpül is on a mission to help people build stronger, healthier feet — and with that, stronger, healthier lives. The Flex 3 Fitness Slides are $119 USD and now available at pushpul.com.
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About pushpül:
pushpül is a performance and active recovery footwear brand focused on a bold idea: get your feet fit. Founded by Rich Rhodes, a lifelong athlete and former ESPN producer, the company is rethinking the role of footwear in performance, recovery, and daily life. Headquartered in Stamford, Connecticut, pushpül is leading the foot fitness movement. Learn more at pushpul.com and follow along on Instagram and LinkedIn.
